https://amitdusane.com/web-sdk-migration/ A complete, field-tested guide to migrating Adobe Analytics from AppMeasurement to the Experience Platform Web SDK — schema, datastream, identity, consent, parity. en-us © 2026 Amit G Dusane Fri, 04 Sep 2026 09:17:12 +0000 https://amitdusane.com/web-sdk-migration/kb/forward/ https://amitdusane.com/web-sdk-migration/kb/forward/ Mon, 08 Jun 2026 00:00:00 +0000 Where the Web SDK migration leads next — Customer Journey Analytics, Event Forwarding, and Target. https://amitdusane.com/web-sdk-migration/kb/governance/ https://amitdusane.com/web-sdk-migration/kb/governance/ Mon, 08 Jun 2026 00:00:00 +0000 Who owns and maintains the Web SDK implementation, schema, and datastream after migrating from AppMeasurement. https://amitdusane.com/web-sdk-migration/kb/rollout/ https://amitdusane.com/web-sdk-migration/kb/rollout/ Mon, 08 Jun 2026 00:00:00 +0000 Phasing, cutover, and rollback for rolling out the Web SDK and decommissioning AppMeasurement. https://amitdusane.com/web-sdk-migration/kb/parity/ https://amitdusane.com/web-sdk-migration/kb/parity/ Mon, 08 Jun 2026 00:00:00 +0000 The side-by-side method for validating data parity between AppMeasurement and the Web SDK. https://amitdusane.com/web-sdk-migration/kb/glossary/ https://amitdusane.com/web-sdk-migration/kb/glossary/ Mon, 08 Jun 2026 00:00:00 +0000 Key Adobe Web SDK migration terms — XDM, datastream, Edge Network, ECID, alloy — at a glance. https://amitdusane.com/web-sdk-migration/kb/ruleorder/ https://amitdusane.com/web-sdk-migration/kb/ruleorder/ Mon, 08 Jun 2026 00:00:00 +0000 How to order tag rules and the sendEvent call to fix the race condition in a Web SDK migration. https://amitdusane.com/web-sdk-migration/kb/cookies/ https://amitdusane.com/web-sdk-migration/kb/cookies/ Mon, 08 Jun 2026 00:00:00 +0000 Which cookies change with the Web SDK and how to re-teach your CMP after migrating from AppMeasurement. https://amitdusane.com/web-sdk-migration/kb/plugins/ https://amitdusane.com/web-sdk-migration/kb/plugins/ Mon, 08 Jun 2026 00:00:00 +0000 How to move doPlugins logic to onBeforeEventSend when migrating Adobe Analytics plugins to the Web SDK. https://amitdusane.com/web-sdk-migration/kb/catalog/ https://amitdusane.com/web-sdk-migration/kb/catalog/ Mon, 08 Jun 2026 00:00:00 +0000 A legacy-to-XDM lookup mapping AppMeasurement eVars, props, and events to Web SDK XDM fields. https://amitdusane.com/web-sdk-migration/kb/varmap/ https://amitdusane.com/web-sdk-migration/kb/varmap/ Mon, 08 Jun 2026 00:00:00 +0000 Where each AppMeasurement variable group lives in your XDM schema after migrating to the Web SDK. https://amitdusane.com/web-sdk-migration/kb/library/ https://amitdusane.com/web-sdk-migration/kb/library/ Mon, 08 Jun 2026 00:00:00 +0000 How the Web SDK library (alloy.js) is loaded and configured when migrating from AppMeasurement. https://amitdusane.com/web-sdk-migration/kb/datastream/ https://amitdusane.com/web-sdk-migration/kb/datastream/ Mon, 08 Jun 2026 00:00:00 +0000 What the datastream is and how it bridges the Edge Network to your Adobe Analytics report suite. https://amitdusane.com/web-sdk-migration/kb/validation-rsid/ https://amitdusane.com/web-sdk-migration/kb/validation-rsid/ Mon, 08 Jun 2026 00:00:00 +0000 Why to send Web SDK data to a validation report suite, not your live RSID, while proving the migration. https://amitdusane.com/web-sdk-migration/kb/profile/ https://amitdusane.com/web-sdk-migration/kb/profile/ Mon, 08 Jun 2026 00:00:00 +0000 Why you don't enable the Profile dataset on your datastream yet when migrating to the Web SDK. https://amitdusane.com/web-sdk-migration/kb/fieldgroup/ https://amitdusane.com/web-sdk-migration/kb/fieldgroup/ Mon, 08 Jun 2026 00:00:00 +0000 The Full Extension (ExperienceEvent) field group that auto-maps Analytics variables into your XDM schema. https://amitdusane.com/web-sdk-migration/kb/forks/ https://amitdusane.com/web-sdk-migration/kb/forks/ Mon, 08 Jun 2026 00:00:00 +0000 Five decisions to make up front before migrating Adobe Analytics from AppMeasurement to the Web SDK. https://amitdusane.com/web-sdk-migration/references/ https://amitdusane.com/web-sdk-migration/references/ Mon, 08 Jun 2026 00:00:00 +0000 Verified Adobe Experience League documentation and community references for migrating Adobe Analytics from AppMeasurement to the Web SDK. https://amitdusane.com/web-sdk-migration/kb/datalayer/ https://amitdusane.com/web-sdk-migration/kb/datalayer/ Mon, 08 Jun 2026 00:00:00 +0000 How to design a data layer the Web SDK can read cleanly when migrating from AppMeasurement. https://amitdusane.com/web-sdk-migration/kb/contextdata/ https://amitdusane.com/web-sdk-migration/kb/contextdata/ Mon, 08 Jun 2026 00:00:00 +0000 The context data path in the Web SDK — sending Analytics context data through the Edge during migration. https://amitdusane.com/web-sdk-migration/kb/consent/ https://amitdusane.com/web-sdk-migration/kb/consent/ Mon, 08 Jun 2026 00:00:00 +0000 How consent works in the Adobe Web SDK — gating an event queue rather than a single beacon — with your CMP. https://amitdusane.com/web-sdk-migration/kb/identity/ https://amitdusane.com/web-sdk-migration/kb/identity/ Mon, 08 Jun 2026 00:00:00 +0000 How visitor identity and the ECID work in the Web SDK, and the continuity cliff to avoid during migration. https://amitdusane.com/web-sdk-migration/kb/xdm-vs-data/ https://amitdusane.com/web-sdk-migration/kb/xdm-vs-data/ Mon, 08 Jun 2026 00:00:00 +0000 The xdm object versus the data object in the Web SDK — the decision that shapes your whole migration path. https://amitdusane.com/web-sdk-migration/kb/schema/ https://amitdusane.com/web-sdk-migration/kb/schema/ Mon, 08 Jun 2026 00:00:00 +0000 What an XDM schema is and the shape all Web SDK data must take when migrating from AppMeasurement. https://amitdusane.com/web-sdk-migration/kb/edge/ https://amitdusane.com/web-sdk-migration/kb/edge/ Mon, 08 Jun 2026 00:00:00 +0000 What the Adobe Edge Network is and why data is now assembled there instead of in the browser with the Web SDK. https://amitdusane.com/web-sdk-migration/kb/websdk/ https://amitdusane.com/web-sdk-migration/kb/websdk/ Mon, 08 Jun 2026 00:00:00 +0000 Why the Adobe Web SDK replaces AppMeasurement — the shift from browser-side collection to the Edge Network, in plain terms. https://amitdusane.com/web-sdk-migration/roll-out-decommission/ https://amitdusane.com/web-sdk-migration/roll-out-decommission/ Mon, 08 Jun 2026 00:00:00 +0000 Phasing, cutover, and rollback for rolling out the Adobe Web SDK and safely decommissioning AppMeasurement.js. https://amitdusane.com/web-sdk-migration/prove-parity/ https://amitdusane.com/web-sdk-migration/prove-parity/ Mon, 08 Jun 2026 00:00:00 +0000 The side-by-side method to prove data parity between AppMeasurement and the Web SDK before decommissioning the legacy beacon. https://amitdusane.com/web-sdk-migration/validate-the-payload/ https://amitdusane.com/web-sdk-migration/validate-the-payload/ Mon, 08 Jun 2026 00:00:00 +0000 How to validate the Web SDK request payload and confirm your XDM data reaches Adobe Analytics correctly after migration. https://amitdusane.com/web-sdk-migration/handle-consent/ https://amitdusane.com/web-sdk-migration/handle-consent/ Mon, 08 Jun 2026 00:00:00 +0000 How consent works in the Web SDK — gating the event queue with your CMP — when migrating from AppMeasurement. https://amitdusane.com/web-sdk-migration/build-the-send-event-rule/ https://amitdusane.com/web-sdk-migration/build-the-send-event-rule/ Mon, 08 Jun 2026 00:00:00 +0000 Configure the sendEvent rule and fix the rule-order race condition when migrating Adobe Analytics to the Web SDK. https://amitdusane.com/web-sdk-migration/map-your-variables/ https://amitdusane.com/web-sdk-migration/map-your-variables/ Mon, 08 Jun 2026 00:00:00 +0000 How to map AppMeasurement variables — eVars, props, events — to XDM or the data object in the Adobe Experience Platform Web SDK. https://amitdusane.com/web-sdk-migration/migrate-identity-ecid/ https://amitdusane.com/web-sdk-migration/migrate-identity-ecid/ Mon, 08 Jun 2026 00:00:00 +0000 How to preserve visitor identity (ECID) when migrating from AppMeasurement to the Web SDK, and avoid the identity cliff at cutover. https://amitdusane.com/web-sdk-migration/install-configure-the-web-sdk-extension/ https://amitdusane.com/web-sdk-migration/install-configure-the-web-sdk-extension/ Mon, 08 Jun 2026 00:00:00 +0000 Install and configure the Web SDK (alloy.js) extension with your datastream when migrating from AppMeasurement to the Web SDK. https://amitdusane.com/web-sdk-migration/create-the-datastream/ https://amitdusane.com/web-sdk-migration/create-the-datastream/ Mon, 08 Jun 2026 00:00:00 +0000 How to configure the datastream that bridges Adobe's Edge Network to your Analytics report suite during a Web SDK migration. https://amitdusane.com/web-sdk-migration/add-the-analytics-full-extension-field-group/ https://amitdusane.com/web-sdk-migration/add-the-analytics-full-extension-field-group/ Mon, 08 Jun 2026 00:00:00 +0000 Add the Analytics Full Extension (ExperienceEvent) field group that auto-maps eVars, props, and events into your XDM schema for the Web SDK. https://amitdusane.com/web-sdk-migration/create-the-schema/ https://amitdusane.com/web-sdk-migration/create-the-schema/ Mon, 08 Jun 2026 00:00:00 +0000 How to build the XDM schema your Web SDK data must map to when migrating Adobe Analytics from AppMeasurement. https://amitdusane.com/web-sdk-migration/take-inventory/ https://amitdusane.com/web-sdk-migration/take-inventory/ Mon, 08 Jun 2026 00:00:00 +0000 What to catalog — eVars, props, events, plugins, doPlugins — before migrating an Adobe Analytics implementation to the Web SDK. https://amitdusane.com/web-sdk-migration/understand-what-s-changing/ https://amitdusane.com/web-sdk-migration/understand-what-s-changing/ Mon, 08 Jun 2026 00:00:00 +0000 The core shift when migrating from AppMeasurement to the Adobe Web SDK: data assembly moves from the browser to Adobe's Edge Network.